Package Design

GoGreen

Transforming the brand

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Overview

Taking the brand to

a new level.

GoGreen Hemp has been providing quality CBD products to consumers since 2016. Looking to expand their product offerings within a new vertical and demographic, GoGreen turned to JDOC as their partner, to help with the rebranding initiative, expand the brand footprint and build brand awareness.

Deliverables

Label Design, Project Management, Tradeshow Materials, Signage, Print, T-shirt designs
Bloody mary label

Approach

Labels that look just as good as the impact.

Needing to stand out in a competitive marketplace, JDOC developed an understanding of the opportunities in order to redefine the brand target and help evolve the brand to a more defined demographic while aligning with the GoGreen's key brand pillars: Transparency, Education, Quality, and Affordability.

Table Tops
Retractable banners
Print ads
T-shirt design

Result

Led to an increase in sales across the U.S and a lot of positive feedback.

Trust Comes From Transparency, the new brand tagline for GoGreen. Building trust within the saturated market was the key to success. A clean, redefined, classier brand look, every product going through 3rd party testing helped create this Trust. Creating new sales channels in retail, brand expansions, promotions all contributed to the increased sales channel and awareness across the U.S. Today, GoGreen is one of the leading, trusted CBD brands on the market.


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